Who are we?

We are a virtual platform that serves as a direct link between coffee loversé and coffee growers and roastersé handcrafted from Puerto Rico. Cuela is a store that offers brands of coffeeé gourmet to the local market and to the diáspora puertorrique ña.

Cuela was born out of the nostalgia felt by its founders, coffee lovers, while they lived outside of Puerto Rico. Neither in Spain nor in the United States did they find a way to purchase quality, freshly roasted Puerto Rican coffee.

Faced with this reality, they decided to start a project to expose and market the various artisan coffee brandsé Puerto Ricanño available and, at the same time, provide the products consistently.

Although Hurricane Maria affected the coffee plantations, many farms are already in the process of rejuvenation and this has been demonstrated by recent harvests. One of our goals is to publicize the new coffee brandsé and highlight the great work of the pequeñ Coffee growers and roasters with the purposeorsite of promoting and expanding the sale of the different existing brands.

Mission:

  • Support the coffee industry in Puerto Rico through the sale and marketing of Puerto Rican artisan brands.
  • Educate about the process of planting, harvesting and making a good cup of coffee.
  • Expand the local and international clientele of coffee brands to deliver their product, in a consistent manner, to residents throughout the island and to the Puerto Rican diaspora in the United States in order to create a sense of community among coffee lovers.

Founders

Enio A. Suasnávar Torres

he was educated and worked for two years in public relations and marketing. The love for the culture of his country and a desire to get involved in the business world made his professional life take a 180 degree turn and led him to venture into the coffee industry. Enio began to work as a barista at the Coffee Museum in Ciales. There he learned everything related to coffee: from the preparation of the aromatic elixir to roasting and quality control. He continued his development as a barista in other coffee shops in the metropolitan area of ​​Puerto Rico, such as Tazón Coffee Shop and Café Don Ruiz in Old San Juan. His desire to contribute to the coffee industry in Puerto Rico led him to found Cuela together with Gustavo Fadhel and Carlos Sánchez.

Carlos Sánchez Nieves

He defines himself as a lover of agriculture, exercise and meditation. In addition to graduating in Agronomy from the UPR of Mayagüez, Carlitos, as he is affectionately called, is a tireless student of innovation. He discovered this passion when he attended graduate studies in Madrid and has developed it by serving as a business strategist in various entrepreneurial projects in Puerto Rico. His philosophy is that life is a continuous learning. For this reason, he did not hesitate to join Cuela and contribute his knowledge to the company by being in charge of organizing the execution plans in the area of ​​logistics and web development.

Gustavo Fadhel Carballo

Gustavo is a calculator by nature. Needless to say, he is in charge of Cuela's finances and the person in charge of the quantifiable directions to know what measures to take regarding the projects that are launched. Although introverted, he is characterized by take action in difficult times.His expertise as a CPA has been a key piece in guiding Cuela along the paths of fiscal responsibility, but even more so his understanding and empathy with the work team has contributed to the development of our company

Why do we do it?

Our commitment is to honor the coffee industry in Puerto Rico through our service. We invite you to join us on this refreshing Puerto Rican coffee journey.

.